VASCM: 2021 Virtual U.S. Sustainable Winegrowing Summit Starts Monday, April 19-21 - Free Registration!

Fri Apr 16 21:32:07 GMT 2021

Hello, everyone:

The 2nd Sustainable Winegrowing Summit sponsored by CSWA (California 
Sustainable Winegrowing Alliance) is next week, April 19-21 - and thanks 
to the support of sponsors, registration is free. The program includes:

- *Grower Perspectives on Climate Change Resiliency*

*- A tasting of sustainable wines ($75 for the wine kit)*

**- How to Message Sustainability to Consumers and Trade
**

**- *****Diversity, Equity and Inclusion; the Social Pillars of 
Sustainability***

***- A virtual tour of sustainable vineyards and wineries.***
****//

//See the details below, or on the website at 
www.sustainablewinegrowing.org/summit/, where you will also find a 
supporting comment from Bill Cooper of Cooper-Garrod, a member of the 
CSWA Board:

Bill Cooper 
<https://www.sustainablewinegrowing.org/amass/images/testimonial/16/Bill_Cooper.jpg>

"The beauty of the California Sustainable Winegrowing Program is its 
simplicity: a couple of hours for the self-assessment questions, then 
you review the results and pick the areas that you want to improve 
first.  With the new, on-line version, it is even quicker and easier."

Bill Cooper
CSWA Board Member - Cooper-Garrod Vineyards

*About the CSWA:*

*The California Sustainable Winegrowing Alliance (CSWA)*is a San 
Francisco-based 501(c)3 nonprofit organization incorporated in 2003 
created by*Wine Institute*and the*California Association of Winegrape 
Growers*to promote the benefits of sustainable winegrowing practices, 
enlist industry commitment and assist in implementation of the 
Sustainable Winegrowing Program.

        A Partnership Between California Vintners and Winegrape Growers

The Sustainable Winegrowing Program was initiated in January 2001 by 
winegrowing members of Wine Institute and the California Association of 
Winegrape Growers (CAWG) to promote vineyard and winery practices that 
are sensitive to the environment, responsive to the needs and interests 
of society-at-large, and economically feasible to implement and 
maintain. Wine Institute is a public policy advocacy group, representing 
more than 975 California wineries and affiliated businesses responsible 
for 85 percent of the nation's wine production. CAWG is a public policy 
advocacy group of winegrape growers, representing more than 60 percent 
of the total annual grape crush. Together they developed the Code of 
Sustainable Winegrowing Practices workbook as the basis for the 
Sustainable Winegrowing Program, providing a tool for vintners and 
growers to assess their practices and learn how to improve their overall 
sustainability. Wine Institute and CAWG formed the California 
Sustainable Winegrowing Alliance to assist in program implementation. 
These organizations will continue to work together to promote 
sustainable winegrowing practices that benefit the environment, the 
community and high quality grapes and wine.

As the State's population explodes and urban areas encroach on 
traditionally rural farmland, the California wine community is taking a 
proactive, precautionary approach to address increasing pressure 
resulting from public and legislative perceptions, environmental 
decisions from regulatory and governmental bodies, and other 
growth-related issues. By adopting and implementing the Code of 
Sustainable Winegrowing Practices, members of the California wine 
community can greatly augment their collective and individual ability to 
respond to these pressures while demonstrating that they are responsible 
neighbors and committed stewards of the land.

See you online at the Summit!

Thanks much,

Mary Lindsay
Muns Vineyard
VASCM

*2nd U.S. Sustainable Winegrowing Summit*| April 19-21, *2021*

<https://sustainablewinegrowing.us10.list-manage.com/track/click?u=2cff3f94229ec1de06fa0e504&id=4b6b550329&e=ce8d7c382b> 

*2nd U.S. Sustainable Winegrowing Summit*
*April 19-21, 2021 *

Join us for the 2nd U.S. Sustainable Winegrowing Summit. Learn some of 
the driving forces behind the increasing interest in sustainable 
winegrowing. Become inspired with new ideas on how to bring 
sustainability education and outreach to your region’s vineyards and 
wineries, your consumers and to trade. Together we can enhance the 
sustainability of all U.S. vineyards, wineries and communities while 
credibly communicating our nationwide commitment to a global audience.

REGISTER HERE 
<https://sustainablewinegrowing.us10.list-manage.com/track/click?u=2cff3f94229ec1de06fa0e504&id=26918b25f0&e=ce8d7c382b> 

*SUMMIT AGENDA*

*Day 1: *
*Monday, April 19th*

*Explore U.S. Sustainable Wine - Tasting and Seminar *
11:30 am – 1 pm PT / 2:30 pm – 4 pm ET

Join this unique opportunity to taste sustainably grown and produced 
wines from California, New York, Oregon and Washington, paired with a 
discussion about sustainable winegrowing in the U.S. This lively 
discussion will be moderated by Evan Goldstein MS (Master the World) and 
includes winemakers from each state. Registration is complimentary and 
required for all attendees, however, tasting kits are $75 (w/coupon code 
*SW15OFF*) and must be purchased by April 1st for those who want to 
taste along. _Purchase 
<https://sustainablewinegrowing.us10.list-manage.com/track/click?u=2cff3f94229ec1de06fa0e504&id=3b14cb0ca1&e=ce8d7c382b>__your 
kit_ 
<https://sustainablewinegrowing.us10.list-manage.com/track/click?u=2cff3f94229ec1de06fa0e504&id=0fb64a736c&e=ce8d7c382b>. 

*****Day 2: Part 1
Tues**day, April 20th*
10 am – 12 pm PT / 1 pm – 3 pm ET

Allison Jordan (California Sustainable Winegrowing Alliance) will 
provide a Summit welcome, and Ray Isle**/(Wine & Spirits, Travel + 
Leisure /and/Departures)/ will give a keynote address on the trends and 
observations on Sustainable Winegrowing, followed by an engaging 
discussion moderated by Honore Comfort (Wine Institute) on *How to 
Message Sustainability to Consumers and Trade: Workshopping 
“Sustainability” as a Challenger Brand*//with Mark Barden (Eat Big 
Fish), Deb Hatcher (A to Z Wineworks) and Linzi Gay (Clif Family Winery).

*****Day 2: Part 2*
*****Tues**day, April 20th*

*****Summit Sustainable Vineyard
& Winery Tour *
1 pm - 2 pm PT / 4 pm - 5 pm ET

Join us on a virtual tour of four sustainable vineyards and wineries in 
California, New York, Oregon and Washington. Viticulturists from each 
region will reveal the similarities and unique aspects of sustainable 
winegrowing in each region. No sunscreen or hat needed. This session 
will be moderated by Cliff Ohmart (Protected Harvest) and include Eric 
Anderson (RGNY Wine), Dick Boushey, (Boushey Vineyards), Kelli Gregory 
(Adelsheim Vineyard) and Niki Wente (Wente Vineyards).

*Day 3: *
***Wednesday, April 21st*
10 am – 12 pm PT / 1 pm – 3 pm ET

This day starts with a session moderated by Esther Mobley /(San 
Francisco Chronicle)/*//*on *Grower Perspectives on Climate Change 
Resiliency*//with Julien Gervreau (Jackson Family Wines), Suzanne Hunt 
(Hunt Country Vineyards) and Nadine Lew Basile (Soter Vineyards).

Next is a conversation about *Diversity, Equity and Inclusion; the 
Social Pillars of Sustainability*//with Julia Coney (Wine Journalist 
and Founder of Black Wine Professionals) and Elaine Chukan Brown 
(American Specialist for /JancisRobinson.com/, co-founder Diversity in 
Wine Leadership Forum).

For more details visit: https://www.sustainablewinegrowing.org/summit/ 
<https://sustainablewinegrowing.us10.list-manage.com/track/click?u=2cff3f94229ec1de06fa0e504&id=c905ad1c09&e=ce8d7c382b>

REGISTER HERE 
<https://sustainablewinegrowing.us10.list-manage.com/track/click?u=2cff3f94229ec1de06fa0e504&id=a834b6d706&e=ce8d7c382b> 

*Thank you to our 2021 Summit and Tasting sponsors! *

Explore Sponsorship Opportunities 
<https://sustainablewinegrowing.us10.list-manage.com/track/click?u=2cff3f94229ec1de06fa0e504&id=b556d1ee87&e=ce8d7c382b> 
for companies and organizations providing services and products to 
vineyards and wineries. Contact us 
<mailto:info at sustainablewinegrowing.org?subject=Sponsorship%20Opportunities%20>to 
discuss custom sponsorship packages

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rights reserved./

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