VASCM: $100 Discount for WiVi Conference and Trade Show until Feb. 15

[Mary Lindsay]

*

*

*WiVi*, the annual wine and viticulture conference and trade show on the 
central coast is March 13 in Paso Robles and VASCM members can get a 
$100 discount off the $295 registration fee, making registration $195, 
including free admission to the trade show - *with registration by Feb. 
15*. (After Feb. 15 registration is $245.)  So for those interested to 
go, this is a nice savings.  More about WiVi below and how to take 
advantage of the discount.

But first, there has been a lot of interest expressed in the promised 
upcoming VASCM meeting on floor management (including organic 
herbicides). We are closing in on a date when all the participants can 
be available and hope to announce it soon.

*About WiV*i:

The one day conference includes presentations on viticulture, enology, 
and D2C marketing; plus a trade show.  Viticulture-related sessions include:

~ Adapting to Rising Temperatures: As the climate grows warmer, a number 
of growers and winemakers are taking steps to protect their grapes, 
combat the effects and produce high-quality wines. This session will 
provide verifiable climate data-from variations of weather patterns to 
timing and a review of extreme events-as well as what it means and 
methods to counter the effects.

~ Vineyard Focus: Discovering the Winemaker's Hand in Production: the 
influence of individual winemaking techniques on Pinot Noir grapes from 
the same vineyard.

~ Reshape Your Vineyard/Winery for Optimal Quality and Profitability:  
Innovation in the vineyard and winery is no longer just an option for 
large wineries. As input costs are on the rise and labor becomes scarce, 
automation is the future. This session offers a different approach to 
innovation, diving into the affordable, small steps any operation of any 
size can take to make a vineyard and winery more efficient, less labor 
dependent and better able to deliver higher-quality wines.


See the entire program including winemaking and marketing sessions and 
more info on the website here <https://www.wivicentralcoast.com/#about>.

VASCM members can benefit with a special member-only savings. Use the 
code *Association19 *to receive a $100 registration discount.  Register 
at wivicentralcoast.com here <https://www.wivicentralcoast.com/>. WiVi 
is sponsored by Wine Business Monthly.


/The largest gathering of wineries, growers and vendors on the Central 
Coast/


Regards,
The VASCM Board:
- Mary Lindsay
- Ken Swegles
- June Salsbury
- Rick Clarke

























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