VASCM: Sentinel's Ag Almanac: Story on Sustainability in our Vineyards

[Mary Lindsay, Muns Vineyard]

Hi, everyone:

Earlier this year the Santa Cruz Sentinel announced that it was 
publishing an Ag Almanac (in March), a special supplement to the paper - 
and none of the stories they planned had anything to do with our local 
vineyards. Can you imagine! What an omission!

We contacted the paper and suggested a story about our local vineyards, 
but the content had already been decided and it was too late. To make up 
for the lack, the VASCM Board decided to run an ad in this supplement, 
in order to assure that winegrape growing had a presence as an important 
local agricultural component in this issue. You can see a copy of the ad 
below.

Apparently this first Ag issue was so successful (assuming in terms of 
interest and advertising) that the Sentinel announced that it was going 
to do another one. And this time they wanted to include the story on our 
winegrape growing that we had suggested earlier. This second supplement 
has just come out, and it includes the vineyard story.

You can see the story, which focuses on sustainable practices in our 
vineyards, at 
http://www.santacruzlive.com/books/052113agalmanac/book.html#p=1 . 
Justine daCosta did a pretty good job in two short pages in providing a 
general overview, referring to Storrs, Silver Mountain, and Alfaro as 
examples. So it ends up we had good visibility for our vineyards in both 
ag issues.

It is nice to see the recognition and visibility for what we do.

Regards,
Mary Lindsay
Muns Vineyard
President, VASCM





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